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20 post(s) in Strategy
Newsrooms in the digital age: Are traditional news sections obsolete?
Three things have occurred over the last few years that are having a profound impact on the digital news business. They are also ...
It’s time to remove the print corset
News media professionals often toss around the phrases “digital first” and “audience centric” to describe the new business models for media companies, but ...
Like It or Not, Big Platforms Have Changed Journalism
We all know how the news media business model has been disrupted, with Google and Facebook sweeping up vast shares of online advertising ...
Content strategy sweet spot needs to hit 4 key pillars
The days when news editors can rely solely on seat-of-the-pants instincts when choosing what topics and stories to publish is long gone. That ...