How should a media organisation function in a digital business environment and how does it make the successful transition?
We work with executives to define future strategies and mapping out the often complex digitalisation journey into a truly digital focused organisation with the required cultural and structural change and the responsible use of AI in the newsroom and other parts or the organisation.
How can a media organisation truly leverage the potential of its exsting and potentially new audiences?
Working with international and local market research institutes, we design and produce bespoke, highly accurate intelligence on audience segments, brand positioning and identify the potential for market growth in a digital subscription market.
Products and Content
How do relevant and compelling products and contents look like?
Working closely with editors and journalists, we create strategies for customer-centric products and services, with and without the utilisation of AI tools.
What is the best practice for designing workflows ans structures in the digital world?
We design tailored workflows and structures which meet the demands of a audience and digital audience segment focused publishing, without neglecting print as a still very important part of the portfolio.
Technologie and Workplace Architecture
What infrastructure does a digital media organistaion need to succeed?
We design and support the specification processes to ensure that the right systems and tools are in place. With experienced architects we design and realise a modern newsroom work environment.
Coaching and Training
What skills are essential for successful digital operations?
We offer all colleagues – both staff and executives – bespoke workshops, training and coaching programs to develop and enhance skills in digital journalism and newsroom management.